Promotions

Promotion is one of the four elements of marketing mix (product, price, promotion, distribution). It is the communication link between sellers and buyers for the purpose of influencing, informing, or persuading a potential buyer's purchasing decision.[1]

The following are two types of promotion:

Above the line promotion: Promotion in mass media (e.g. TV, radio, newspapers, internet, mobile phones, and, historically, illustrated songs) in which the advertiser pays an advertising agency to place the advertisement

Below the line promotion: All other promotion. Much of this is intended to be subtle enough for the consumer to be unaware that promotion is taking place. E.g. sponsorship, product placement, testimonials, sales promotion, merchandising, direct mail, personal selling, public relations, trade shows

All Promotions

  • Accor 10th Anniversary World Tour Giveaway

    Accor 10th Anniversary World Tour Giveaway

    Accor is celebrating its 10th anniversary in 2011 with 10 months of prizes for 10 hotel stays and one round the world trip each month. March is the first month of this 10th anniversary year promotion running through December 31.

  • Earn Free Night April 15-June 15

     Earn Free Night April 15-June 15

    Book qualifying stays beginning March 31 through June 15.

    Promotion registration is required at www.clubcarlson.com/freenight. (Link will go active in next 24 hours).

  • Marina Visitors

    Marina Visitors

    Cruise to Cork harbour this summer? Now boaters can rleax with some top class facilities nearby. The Port of Cork and Clarion Hotel Cork are offering overnight users of the Port of Cork City Marina the use of the shower and leisure facilities in the hotel for only five Euros. By showing their marina payment receipt at the hotel, visitors will be...

  • Nullam lobortis, enim ac consectetur rutrum.

    Nullam lobortis, enim ac consectetur rutrum.

    Nulla nisi est, adipiscing et scelerisque sed, sodales ut orci. Aliquam erat volutpat. Cras turpis libero, sagittis et blandit malesuada, mollis eu eros. Pellentesque tincidunt ligula sed neque convallis vitae laoreet nibh tincidunt.

  • Lorem ipsum dolor sit amet, consectetur adipiscing elit.

    Lorem ipsum dolor sit amet, consectetur adipiscing elit.

    Cras turpis libero, sagittis et blandit malesuada. Duis neque augue, dapibus non ultricies ac, suscipit eu enim. Nullam et tellus sem. Sed quis arcu vitae ipsum pretium viverra.

All Promotions

  • Fusce blandit viverra nulla sed lobortis
  • Integer ligula risus, pretium in iaculis at, sagittis eget justo
  • Phasellus ullamcorper neque eget ipsum pulvinar sed ultrices
  • Integer vestibulum nisi vitae libero eleifend tincidunt
  • Duis eget velit vel enim malesuada feugiat
  • Quisque turpis dolor, convallis vitae feugiat nec

Call Center